For courses in first-year Composition and Rhetoric. A practical, step-by-step approach with writer’s purpose at the core With new forms of delivery and expression changing the expectations of writers and audiences, the definition of “writing” continues to evolve – and so must today’s writers. The Prentice Hall Guide for College Writers, Eleventh Edition helps students navigate this territory by asking them to consider purpose, audience, and genre every time they write. Each project chapter guides students with a series of assignments, aligned with WPA Recommended Outcomes for First-year Writing. Also available with MyWritingLab™ This title is also available with MyWritingLab – an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. In addition to the full eText, activities directly from the text are available within MyWritingLab. These include written assignments, readings from the text, review exercises, and more. Note: You are purchasing a standalone product; MyWritingLab does not come packaged with this content. Students, if interested in purchasing this title with MyWritingLab, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information. If you would like to purchase both the physical text and MyWritingLab, search for: 0134216571 / 9780134216577 Prentice Hall Guide for College Writers, The , Plus MyWritingLab -- Access Card Package consists of:
- 0133954706 / 9780133954708 MyWritingLab with Pearson eText -- Valuepack Access Card
- 0134121953 / 9780134121956 Prentice Hall Guide for College Writers, The
Published by: Pearson | Publication date: 01/15/2016Kindle book details: Kindle Edition, 608 pages
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. For first year composition courses. Tried-and-true advice at every stage in the writing process The Prentice Hall Reference Guide, 10th Edition is a tabbed, spiral-bound handbook written to help all writers quickly find the information they need, without necessarily knowing the proper terminology. A series of “portals” guide learners to the answers to writing, research, and grammar-related questions. The compact, four-color design makes this book easy to use. The result of many years of field testing, this handbook offers guidance at every stage of the writing process from instructors who have over 30 years of combined experience, all while using language students will understand. The 10th Edition has been extensively revised to provide the most updated and easiest-to-use writing instruction. It now features more coverage of critical thinking and reading, and examples of interactions with texts, student writing, and explanatory graphics. Prentice Hall Reference Guide, 10th Edition is also available via Revel™, an interactive learning environment that enables students to read, practice, and study in one continuous experience. Learn more.
Published by: Pearson | Publication date: 04/07/2017Kindle book details: Kindle Edition, 576 pages
Analysis, Synthesis and Design of Chemical Processes: Analy Synth Desig Chemi Pr_5 (Prentice Hall International Series in the Physical and Chemical Engineering Sciences)
The Leading Integrated Chemical Process Design Guide: With Extensive Coverage of Equipment Design and Other Key Topics More than ever, effective design is the focal point of sound chemical engineering. Analysis, Synthesis, and Design of Chemical Processes, Fifth Edition, presents design as a creative process that integrates the big-picture and small details, and knows which to stress when and why. Realistic from start to finish, it moves readers beyond classroom exercises into open-ended, real-world problem solving. The authors introduce up-to-date, integrated techniques ranging from finance to operations, and new plant design to existing process optimization. The fifth edition includes updated safety and ethics resources and economic factors indices, as well as an extensive, new section focused on process equipment design and performance, covering equipment design for common unit operations, such as fluid flow, heat transfer, separations, reactors, and more.
- Conceptualization and analysis: process diagrams, configurations, batch processing, product design, and analyzing existing processes
- Economic analysis: estimating fixed capital investment and manufacturing costs, measuring process profitability, and more
- Synthesis and optimization: process simulation, thermodynamic models, separation operations, heat integration, steady-state and dynamic process simulators, and process regulation
- Chemical equipment design and performance: a full section of expanded and revamped coverage of designing process equipment and evaluating the performance of current equipment
- Advanced steady-state simulation: goals, models, solution strategies, and sensitivity and optimization results
- Dynamic simulation: goals, development, solution methods, algorithms, and solvers
- Societal impacts: ethics, professionalism, health, safety, environmental issues, and green engineering
- Interpersonal and communication skills: working in teams, communicating effectively, and writing better reports
Published by: Prentice Hall | Publication date: 06/12/2018Kindle book details: Kindle Edition, 1520 pages
Cloud Computing: Concepts, Technology & Architecture (The Prentice Hall Service Technology Series from Thomas Erl)
Clouds are distributed technology platforms that leverage sophisticated technology innovations to provide highly scalable and resilient environments that can be remotely utilized by organizations in a multitude of powerful ways. To successfully build upon, integrate with, or even create a cloud environment requires an understanding of its common inner mechanics, architectural layers, and models, as well as an understanding of the business and economic factors that result from the adoption and real-world use of cloud-based services. In Cloud Computing: Concepts, Technology & Architecture, Thomas Erl, one of the world’s top-selling IT authors, teams up with cloud computing experts and researchers to break down proven and mature cloud computing technologies and practices into a series of well-defined concepts, models, technology mechanisms, and technology architectures, all from an industry-centric and vendor-neutral point of view. In doing so, the book establishes concrete, academic coverage with a focus on structure, clarity, and well-defined building blocks for mainstream cloud computing platforms and solutions. Subsequent to technology-centric coverage, the book proceeds to establish business-centric models and metrics that allow for the financial assessment of cloud-based IT resources and their comparison to those hosted on traditional IT enterprise premises. Also provided are templates and formulas for calculating SLA-related quality-of-service values and numerous explorations of the SaaS, PaaS, and IaaS delivery models. With more than 260 figures, 29 architectural models, and 20 mechanisms, this indispensable guide provides a comprehensive education of cloud computing essentials that will never leave your side.
Published by: Prentice Hall | Publication date: 05/02/2013Kindle book details: Kindle Edition, 505 pages
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Forming the building blocks you need for academic writing in any course. The Prentice Hall Reader helps you organize your writing around structural patterns and engage in these patterns by reading. These patterns help you organize your knowledge to see different ways in which information can be conveyed. Most commonly used in academic writing, the structural patterns will guide you through skills such as narration, description, classification, comparison, explanation, analysis, definition, and argument across all subject matter you may encounter in a classroom. These skills will extend to your academic work across subjects. The 12th Edition expands on previous editions with 43 essays. This includes 26 new essays, 11 written by students, and 27 that employ examples of the organizational strategies emphasized throughout the book, used in academic and literary texts, and visuals. Readings are chosen based on how well they demonstrate a particular pattern of organization, appeal to an audience of first-year students, and promote interesting discussion and writing activities.
Published by: Pearson | Publication date: 03/01/2017Kindle book details: Kindle Edition, 505 pages
The #1 Practical Guide to Signal Integrity Design—with Revised Content and New Questions and Problems! This book brings together up-to-the-minute techniques for finding, fixing, and avoiding signal integrity problems in your design. Drawing on his work teaching several thousand engineers and graduate students, world-renowned expert Eric Bogatin systematically presents the root causes of all six families of signal integrity, power integrity, and electromagnetic compatibility problems. Bogatin reviews essential principles needed to understand these problems, and shows how to use best design practices and techniques to prevent or address them early in the design cycle. To help test and reinforce your understanding, this new edition adds questions and problems throughout. Bogatin also presents more examples using free tools, plus new content on high-speed serial links, reflecting input from 130+ of his graduate students. • A fully up-to-date introduction to signal integrity and physical design • New questions and problems designed for both students and professional engineers • How design and technology selection can make or break power distribution network performance • Exploration of key concepts, such as plane impedance, spreading inductance, decoupling capacitors, and capacitor loop inductance • Practical techniques for analyzing resistance, capacitance, inductance, and impedance • Using QUCS to predict waveforms as voltage sources are affected by interconnect impedances • Identifying reflections and crosstalk with free animation tools • Solving signal integrity problems via rules of thumb, analytic approximation, numerical simulation, and measurement • Understanding how interconnect physical design impacts signal integrity • Managing differential pairs and losses • Harnessing the full power of S-parameters in high-speed serial link applications • Designing high-speed serial links associated with differential pairs and lossy lines—including new coverage of eye diagrams • Ensuring power integrity throughout the entire power distribution path • Realistic design guidelines for improving signal integrity, and much more For professionals and students at all levels of experience, this book emphasizes intuitive understanding, practical tools, and engineering discipline, rather than theoretical derivation or mathematical rigor. It has earned a well-deserved reputation as the #1 resource for getting signal integrity designs right—first time, every time.
Published by: Prentice Hall | Publication date: 12/05/2017Kindle book details: Kindle Edition, 992 pages
The World’s #1 Hands-On Oracle SQL Workbook–Fully Updated for Oracle 11g Crafted for hands-on learning and tested in classrooms worldwide, this book illuminates in-depth every Oracle SQL technique you’ll need. From the simplest query fundamentals to regular expressions and with newly added coverage of Oracle’s powerful new SQL Developer tool, you will focus on the tasks that matter most. Hundreds of step-by-step, guided lab exercises will systematically strengthen your expertise in writing effective, high-performance SQL. Along the way, you’ll acquire a powerful arsenal of useful skills–and an extraordinary library of solutions for your real-world challenges with Oracle SQL. Coverage includes
- 100% focused on Oracle SQL for Oracle 11g, today’s #1 database platform–not “generic” SQL!
- Master all core SQL techniques including every type of join such as equijoins, self joins, and outer joins
- Understand Oracle functions in depth, especially character, number, date, timestamp, interval, conversion, aggregate, regular expressions, analytical, and more
- Practice all types of subqueries, such as correlated and scalar subqueries, and learn about set operators and hierarchical queries
- Build effective queries and learn fundamental Oracle SQL Developer and SQL*Plus skills
- Make the most of the Data Dictionary and create tables, views, indexes, and sequences
- Secure databases using Oracle privileges, roles, and synonyms
- Explore Oracle 11g’s advanced data warehousing features
- Learn many practical tips about performance optimization, security, and architectural solutions
- Avoid common pitfalls and understand and solve common mistakes
- For every database developer, administrator, designer, or architect, regardless of experience!
Published by: Prentice Hall | Publication date: 08/12/2009Kindle book details: Kindle Edition, 960 pages
Effective creative work is not a nice-to-have, it's a necessity - it’s the only way you’ll stand out in a fiercely competitive marketplace. Whether you're in digital, direct or advertising, the CEO of an agency or just starting out, How to do better creative work has been written for you. In fact, you'll see that everyone plays a crucial role in producing creative work that works: What it means to be creative, How to build a creative culture, How virtually all great work is underpinned by a simple problem/solution dynamic, How to use that dynamic to create your big marketing ideas, How to brief a creative team, How to use 'relevant abruption' to produce big creative ideas, How to simultaneously build a brand and get response, How to sell your work, How to run a creative department. All this is illustrated by some of the best advertising, direct and digital work ever produced, plus 12 case studies featuring ideas that have not only sold millions of pounds worth of products, but also won dozens of the world's most coveted awards. "Steve writes like he talks, with great intelligence, wisdom and common sense. He's one of the few people capable of looking at a notoriously self-obsessed industry and saying, "The Emperor has no clothes." And he's one of an even smaller number who can look at its problems and say, "here's how you fix it." Creative Work is as challenging as it is engaging. When I reached the end I felt like I wanted to continue the conversation, which is probably the highest compliment you can offer a book." - Jon Steel, author of Truth, Lies & Advertising and Perfect Pitch."This is genuinely essential reading for anyone who wants to demystify the advertising creative process – and vastly more entertaining than your average business book. Harrison’s simple, commonsense approach makes you wonder why so many ad campaigns fail so spectacularly. Buy it, read it and learn from it!” - Larissa Vince, Campaign magazine. "This is a smart, straightforward and very special book. It affirmed so much I knew already, but my eyes were opened afresh to what is genuinely important about the work that we do. I came away with ten or twelve things I wanted to share with the rest of the team at glue and it also fortunately gave me some confidence that we’re getting a lot of this right already." - Mark Cridge, CEO, glue London. "Steve is one of the dying breed of creative directors that clients crave. He tells it like it is and delivers. How to do better creative work is a refreshingly honest must-read for any client, suit or creative who want to cut through the bullshit and produce great creative work that does the job. Harrison has the right to say what he likes about the ad industry - and he does!" - Charlie Smith, Head of Brand Marketing, Vodafone UK. "This book isn't just about how clients can help get the best work from their agency. I loved the insight into the thinking that goes on before the creative idea is had and realise it applies to every business that takes a creative approach to problem solving." - Paul Ferraiolo, President, Rolls-Royce Motor Cars, North America.“If, one day, my son tells me that he wants to be part of this business, I will make sure that he reads Steve´s book and, if possible, find a way for him to spend a couple of hours with Steve himself” - Pablo Alzugary, President, Shackleton Madrid.
Published by: Pearson Business | Publication date: 04/08/2010Kindle book details: Kindle Edition, 168 pages
Transport Processes and Separation Process Principles (Prentice Hall International Series in the Physical and Chemical Engineering Sciences)
The Complete, Unified, Up-to-Date Guide to Transport and Separation–Fully Updated for Today’s Methods and Software Tools Transport Processes and Separation Process Principles, Fifth Edition, offers a unified and up-to-date treatment of momentum, heat, and mass transfer and separations processes. This edition–reorganized and modularized for better readability and to align with modern chemical engineering curricula–covers both fundamental principles and practical applications, and is a key resource for chemical engineering students and professionals alike. This edition provides
- New chapter objectives and summaries throughout
- Better linkages between coverage of heat and mass transfer
- More coverage of heat exchanger design
- New problems based on emerging topics such as biotechnology, nanotechnology, and green engineering
- New instructor resources: additional homework problems, exam questions, problem-solving videos, computational projects, and more
Published by: Prentice Hall | Publication date: 05/04/2018Kindle book details: Kindle Edition, 1248 pages
The timeless and practical advice in The Magic of Thinking Big clearly demonstrates how you can:
- Sell more
- Manage better
- Lead fearlessly
- Earn more
- Enjoy a happier, more fulfilling life
- With applicable and easy-to-implement insights, you’ll discover:
- Why believing you can succeed is essential
- How to quit making excuses
- The means to overcoming fear and finding confidence
- How to develop and use creative thinking and dreaming
- Why making (and getting) the most of your attitudes is critical
- How to think right towards others
- The best ways to make “action” a habit
- How to find victory in defeat
- Goals for growth, and
- How to think like a leader
Published by: Prentice Hall Press | Publication date: 12/02/2014Kindle book details: Kindle Edition, 316 pages