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Information systems strategy management: positioning

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The positioning adopted by the company, ideally by means of an explicit senior management decision, is probably the most important step to be taken in executing any information systems strategy.
Uploaded by itmplatform_en on 02/28/2013
Digital publication details: 8 pages.

Learn To Market Online With These Suggestions

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Internet marketing is one of the most effective wa...
Uploaded by queen45stem on 05/18/2013
Digital publication details: 2 pages.

Smart Advice For An Effective Internet Marketing Plan

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Once you move away from the media's image of socie...
Uploaded by queen45stem on 05/18/2013
Digital publication details: 2 pages.

Internet Marketing Techniques For You To Try

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Internet marketing means taking advantage of every...
Uploaded by queen45stem on 05/18/2013
Digital publication details: 2 pages.

Brand Management Tools

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Pitstopbranding.com is the first online branding learning centre for marketing professionals who need quick branding knowledge refreshers.
Uploaded by pitstopbranding on 10/02/2010
Digital publication details: 13 pages.

Identity 2.0

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The distinction between organisations and their environment is becoming increasingly blurred. People are continually interacting from the standpoint of the roles they fill as working people, consumers and members of society. To be successful, organisations harmonise their ambitions with what the market and society consider legitimate. So the organisation’s ability to connect with them is critically important. Being attuned to what is happening now and what will happen in the future. In the sector, in the market and in society. Being able to predict what this means for the organisation, what it will require of it, and how it can anticipate this as it defines its ambitions. The better the organisation is connected to the world outside, the more successfully it can create its identity in parallel with this environment and continue to develop. That is what Identity 2.0 is about.
Uploaded by totalidentity on 11/16/2012
Digital publication details: 236 pages.

Portfolio: iBAHN Event Marketing

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Examples of our positioning, messaging, creative development, traffic-generation, event marketing and thought leadership content for iBAHN.
Uploaded by uncommercials on 01/01/2012
Digital publication details: 26 pages.

Creative Strategy in Marketing, Murat Mayor, MAYOR GROUP

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Unique Selling Propositions, Advertising, Market Positioning, Creative Leadership Murat Mayor, 1990 ITU Faculty of Management, Department of Management Engineering MAYOR GROUP, mayorgroup.com Founded: 1989 Founder: Dr. Murat Mayor Divisions: IT, Real Estate, Strategy Web: http://www.mayorgroup.com, http://www.mayorstrategy.com Contact: [email protected], [email protected]
Uploaded by mayorgroup on 09/05/2012
Digital publication details: 1 pages.

Program on Marketing Essentials

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New York Institute of Management Certificate Ceries - Online Executive Education
Uploaded by nyim on 01/21/2013
Digital publication details: 3 pages.

Creative Strategy in Marketing, Murat Mayor, MAYOR GROUP

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Unique Selling Propositions, Advertising, Market Positioning, Creative Leadership Murat Mayor, 1990 ITU Faculty of Management, Department of Management Engineering MAYOR GROUP, mayorgroup.com Founded: 1989 Founder: Dr. Murat Mayor Divisions: IT, Real Estate, Strategy Web: http://www.mayorgroup.com, http://www.mayorstrategy.com Contact: [email protected], [email protected]
Uploaded by bodrumnews on 09/05/2012
Digital publication details: 1 pages.
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