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Marketing

https://www.ebooks.com/cj.asp?IID=1727653&fc=US&cjsku=1727653...
'This is a really exciting introductory text that brings to life the key principles of marketing. It is packed with good examples of marketing in practice and students will find it highly accessible.’ - Pauline Maclaran Professor of Marketing & Consumer Research, Royal Holloway University of London, Editor in Chief Marketing Theory
Category: BUSINESS & ECONOMICS. ISBN:

Marketing

https://www.ebooks.com/cj.asp?IID=334469&fc=US&cjsku=334469...
The Sage Course Companion on Marketing is an accessible introduction to the subject that will help readers to extend their understanding of key concepts and enhance their thinking skills in line with course requirements. It provides support on how to revise for exams and prepare for and write assessed pieces. Readers are encouraged not only to think like a marketer but also to think about the subject critically. It is much more than a revision guide for undergraduates; it is an essential tool that will help readers take their course understanding to new levels and help them achieve success in their undergraduate course.
Category: BUSINESS & ECONOMICS. ISBN:

Marketing

https://www.ebooks.com/cj.asp?IID=743487&fc=US&cjsku=743487...
Alternative, engaging, aimed at students, and written with the intention to challenge and educate. The onus is on fostering active consideration of marketing in the world.
Category: BUSINESS & ECONOMICS. ISBN:

Marketing

https://www.ebooks.com/cj.asp?IID=296738&fc=GB&cjsku=296738...
Are you about to undertake a one semester or short course in marketing? If so, 'Marketing: The One Semester Introduction' is the book for you! Written by two of the most experienced and respected authors of the subject in the UK, it is specifically designed for those wanting a rapid and thorough introduction to marketing. This book: · is based on vast teaching experience and classroom testing to ensure that it precisely meets the needs of the business studies or modular marketing student· provides authoritative coverage of the subject, yet avoids becoming entangled in a mass of extra theory that may prove unhelpful for preliminary study · has an international viewpoint that guides the reader to the very heart of contemporary global marketing issues 'Marketing: The One Semester Introduction' provides exactly the right amount of theory and information to ensure rapid and high quality learning. With its succinct and clear style, the book represents an indispensable starting point for students of business studies and marketing.
Category: BUSINESS & ECONOMICS. ISBN:

Marketing

https://www.ebooks.com/cj.asp?IID=1727653&fc=GB&cjsku=1727653...
'This is a really exciting introductory text that brings to life the key principles of marketing. It is packed with good examples of marketing in practice and students will find it highly accessible.â - Pauline Maclaran Professor of Marketing & Consumer Research, Royal Holloway University of London, Editor in Chief Marketing Theory
Category: BUSINESS & ECONOMICS. ISBN:

Marketing

https://www.ebooks.com/cj.asp?IID=95847623&fc=CA&cjsku=95847623...
An easy to use tool allowing students to switch from web resources to the print text and back again, opening windows to the world of marketing through cases that are vibrant and engaged, digital links that allow students to explore topics in more detail and other media to encourage relating theory to practice.
Category: BUSINESS & ECONOMICS. ISBN:

Marketing

https://www.ebooks.com/cj.asp?IID=743487&fc=CA&cjsku=743487...
Alternative, engaging, aimed at students, and written with the intention to challenge and educate. The onus is on fostering active consideration of marketing in the world.
Category: BUSINESS & ECONOMICS. ISBN:

Marketing

https://www.ebooks.com/cj.asp?IID=743487&fc=AU&cjsku=743487...
Alternative, engaging, aimed at students, and written with the intention to challenge and educate. The onus is on fostering active consideration of marketing in the world.
Category: BUSINESS & ECONOMICS. ISBN:

Marketing

https://www.ebooks.com/cj.asp?IID=334469&fc=AU&cjsku=334469...
The Sage Course Companion on Marketing is an accessible introduction to the subject that will help readers to extend their understanding of key concepts and enhance their thinking skills in line with course requirements. It provides support on how to revise for exams and prepare for and write assessed pieces. Readers are encouraged not only to think like a marketer but also to think about the subject critically. It is much more than a revision guide for undergraduates; it is an essential tool that will help readers take their course understanding to new levels and help them achieve success in their undergraduate course.
Category: BUSINESS & ECONOMICS. ISBN:

Marketing

https://www.ebooks.com/cj.asp?IID=334469&fc=CA&cjsku=334469...
The Sage Course Companion on Marketing is an accessible introduction to the subject that will help readers to extend their understanding of key concepts and enhance their thinking skills in line with course requirements. It provides support on how to revise for exams and prepare for and write assessed pieces. Readers are encouraged not only to think like a marketer but also to think about the subject critically. It is much more than a revision guide for undergraduates; it is an essential tool that will help readers take their course understanding to new levels and help them achieve success in their undergraduate course.
Category: BUSINESS & ECONOMICS. ISBN:
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