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Facebook For Dummies

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Take control of your Facebook profile When you join Facebook, you're joining a community with over two billion people spread around the globe. It helps to have the insight on not only how to set up your profile and add content, but also how to make sure you control who seesand doesn't seeyour posts. Facebook For Dummies provides the trusted guidance you need to set up a profile, add content, and apply the many tools Facebook provides to give you control of your content. Primarily known as a way for individuals to share information, photos and videos, and calendar invitations, Facebook has gained prominence as a means to spread news, market products, and serve as a business platform. Whatever you're looking to use it for, this book shows you how to use all the features available to make it a more satisfying experience. Build your profile and start adding friends Use Facebook to send private messages and instant notes Discover ways to set privacy and avoid online nuisances Launch a promotion page Get ready to have a whole lot of fun on the largest social network in the world.
Category: Computers. ISBN: 9781119453864

Facebook und Co.

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Soziale Netzwerke spielen heute eine zentrale Rolle im gesellschaftlichen Leben. Ihre Bedeutung steigt in virtuellen Welten noch mehr. Die Studie von Bernadette Kneidinger knpft an die aktuelle Diskussion ber Netzwerke in Internetgeme- schaften an. Sie untersucht, was soziale Netzwerke fr soziale Beziehungen und Bindungen bedeuten. Wie dicht sind sie? hneln sie sozialen Gruppen, etwa Freundschaftsgruppen, in denen man private Sorgen teilt und gemeinsame Ak- vitten unternimmt? Sind solche Netzwerke eigentlich soziales Kapital, ein V- mgen also, das wir gewinnbringend in unserem Alltag nutzen knnen? Diese Fragen stellen sich in der Studie ber Kommunikation in Internet Communities. Sie werden exemplarisch in der Nutzung des Programms Facebook analysiert. Kommunikation in sozialen Netzwerken im Internet ist nicht leicht zu m- sen. Es ist ein Verdienst der Arbeit hier offen Schwierigkeiten aber auch M- lichkeiten der wissenschaftlich empirischen Erfassung von Kommunikation in Internet Communities darzulegen. Die Methode und ihre Anwendung erlauben durchaus Verallgemeinerungen. Kneidinger kann als Resmee festhalten, wie Facebook die Kommunikation mit bereits bekannten Personen frdert und erweitert. Virtuelle Gemeinschaften weisen so ein Ergebnis ihrer Arbeit durchaus starke Bindungen auf. Motive der Nutzung knnen unterschieden werden, die auch die Integration in Ne- werke bestimmen. Wie dies im Detail vor sich geht und aussieht zeigt die Studie.
Category: Language Arts & Disciplines. ISBN: 9783531175492

Killer Facebook Ads

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Expert Facebook advertising techniques you won't find anywhere else! Facebook has exploded to a community of more than half a billion people around the world, making it a deliciously fertile playground for marketers on the cutting edge. Whether you want to leverage Facebook Ads to generate "Likes," promote events, sell products, market applications, deploy next-gen PR, ,this unique guide is the ultimate resource on Facebook's wildly successful pay-per-click advertising platform. Featuring clever workarounds, unprecedented tricks, and little-known tips for triumphant Facebook advertising, it’s a must-have on the online marketer’s bookshelf. Facebook advertising expert Marty Weintraub shares undocumented how-to advice on everything from targeting methods, advanced advertising techniques, writing compelling ads, launching a campaign, monitoring and optimizing campaigns, and tons more. Killer Facebook Ads serves up immediately actionable tips & tactics that span the gambit.  Learn what Facebook ads are good for, how to set goals, and communicate clear objectives to your boss and stakeholders. Master highly focused demographic targeting on Facebook's social graph. Zero in on relevant customers now. Get extraordinary advice for using each available ad element—headline, body text, images, logos, etc.—for maximum effect How to launch a Facebook advertising campaign and crucial monitoring and optimizing techniques Essential metrics and reporting considerations Captivating case studies drawn from the author's extensive Facebook advertising experience, highlighting lessons from challenges and successes Tasty bonus: a robust targeting appendix jam-packed with amazing targeting combos  Packed with hands-on tutorials and expert-level techniques and tactics for executing an effective advertising campaign, this one-of-a-kind book is sure to help you develop, implement, measure, and maintain successful Facebook ad campaigns.
Category: Business. ISBN: 9781118022511

My Facebook for Seniors

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The perfect book to help anyone 50+ learn Facebook--in full color! Whether you are new to Facebook or would like to explore more of its features, My Facebook for Seniors makes learning to use the world's most popular social media site simple and fun. The full-color, step-by-step instructions make it easy to connect with family, friends, and colleagues; share digital photos; play social games on Facebook; and much more. Veteran author Michael Miller has written more than 100 nonfiction books and is known for his ability to explain complex topics to everyday readers.Michael wrote this book from the 50+ point of view, using relevant examples and covering all the most popular tasks. Here are just a few things you will learn how to do in this top-selling book: Sign up for Facebook (it's free!) and create a new account Use Facebook on your computer, smartphone, or tablet Configure Facebook's privacy settings to keep your personal information private Find old friends who are also on Facebook Use the News Feed to discover what your friends are up to Discover how best to use Facebook to keep in touch with your kids and grandkids Update your friends and family on your current activities Use the Facebook Messenger app to text your Facebook friends View your friends' digital photosand share your photos with friends and family Personalize the Timeline page that your friends see Use Facebook to schedule and manage real-world eventsincluding birthdays Chat privately with friends and familyvia text or video Find and follow pages from your favorite public figures and companies Discover interesting topic-specific groups Find out what you shouldand shouldn'tshare on Facebook
Category: Computers. ISBN: 9780789757920

The Church of Facebook

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A revolution is taking place, one profile at a time. Online social networks are connecting people like never before. And with millions of users, they're creativing a virtual world that erases all boundaries. It's a movement that's changing how we form relationships, perceive others, and shape our identity.
Category: Religion. ISBN: 9781434765345

Tales from Facebook

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Facebook is now used by nearly 500 million people throughout the world, many of whom spend several hours a day on this site. Once the preserve of youth, the largest increase in usage today is amongst the older sections of the population. Yet until now there has been no major study of the impact of these social networking sites upon the lives of their users. This book demonstrates that it can be profound. The tales in this book reveal how Facebook can become the means by which people find and cultivate relationships, but can also be instrumental in breaking up marriage. They reveal how Facebook can bring back the lives of people isolated in their homes by illness or age, by shyness or failure, but equally Facebook can devastate privacy and create scandal. We discover why some people believe that the truth of another person lies more in what you see online than face-to-face. We also see how Facebook has become a vehicle for business, the church, sex and memorialisation. After a century in which we have assumed social networking and community to be in decline, Facebook has suddenly hugely expanded our social relationships, challenging the central assumptions of social science. It demonstrates one of the main tenets of anthropology - that individuals have always been social networking sites. This book examines in detail how Facebook transforms the lives of particular individuals, but it also presents a general theory of Facebook as culture and considers the likely consequences of social networking in the future.
Category: Computers. ISBN: 9780745652092

The Facebook Era

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People in all demographics and regions of the world are more connected than ever before to the products, issues, places, and individuals in their lives. This book recognizes that we've come to a place where people can represent their real identity--both personal and professional--and use the social filters on the Web to connect with the world around them. --Sheryl Sandberg, Chief Operating Officer, Facebook ...A must-read for CEOs and other executives who want to understand Facebook and more importantly take the right actions to stay relevant and stay competitive. --David Mather, President, Hoovers, Inc. The 90s were about the World Wide Web of information and the power of linking web pages. Today it's about the World Wide Web of people and the power of the social graph. Online social networks are fundamentally changing the way we live, work, and interact. They offer businesses immense opportunities to transform customer relationships for profit: opportunities that touch virtually every business function, from sales and marketing to recruiting, collaboration to executive decision-making, product development to innovation. In The Facebook Era , Clara Shih systematically outlines the business promise of social networking and shows how to transform that promise into reality. Shih is singularly qualified to write this book: One of the world's top business social networking thought leaders and practitioners, she created the first business application on Facebook and leads salesforce.com's partnership with Facebook. Through case studies, examples, and a practical how-to guide, Shih helps individuals, companies, and organizations understand and take advantage of social networks to transform customer relationships for sales and marketing. Shih systematically identifies your best opportunities to use social networks to source new business opportunities, target marketing messages, find the best employees, and engage customers as true partners throughout the innovation cycle. Finally, she presents a detailed action plan for positioning your company to win in today's radically new era: The Facebook Era . Join the conversation-- www.thefacebookera.com . Fan the book-- www.facebook.com/thefacebookera . Right this minute, more than 1.5 million people are on Facebook. They're interacting with friends--and talking about your brands. They're learning about your business--and providing valuable information you can use to market and sell. In the Facebook Era, you're closer to your customers than ever before. Read this book, and then go get them! Clara Shih offers best practices for overcoming obstacles to success, ranging from privacy and security issues to brand misrepresentation, and previews social networking trends that are just beginning to emerge--helping you get ahead of the curve and ahead of the competition, too. Includes a practical 60-day action plan for positioning
Category: Business. ISBN: 9780137152223

Essential Facebook Development

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With more than 250 million active users, Facebook is the world's #1 social networking platform. But developing successful Facebook applications presents unique challenges, both technical and nontechnical. Now, two of the world's most experienced Facebook developers show you exactly how to meet those challenges. Essential Facebook Development offers insider guidance and up-to-the-minute best practices for the entire application lifecycle: design, coding, testing, distribution, post-launch monitoring, metrics, and even application marketing. Using extensive real-world examples, John Maver and Cappy Popp reveal why some Facebook applications succeed brilliantly while others fail. Next, they walk through building a complete application using every major component of the Facebook platform. Maver and Popp thoroughly cover Facebook's most important new features, including Facebook Connect, and provide extensive information available nowhere elsefrom measuring application success to monetization. Coverage includes Thorough introductions to Facebook's current architecture, integration points, and development technologies Discussion of successful Facebook applicationsand what makes them successful What every developer must know about Facebook's Terms of Service Creating an effective application infrastructure Creating canvas pages with FBML and IFrames Adding support for profiles, application tabs, and messaging Incorporating JavaScript into Facebook applications with FBJS Integrating Facebook into external sites with Facebook Connect and the Facebook JavaScript Client Library Debugging techniques for Facebook applications Spreading, monitoring, and tuning applications
Category: Computers. ISBN: 9780321637987

Let There Be Facebook

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The recent discovery of the ancient Ethernets has forever altered the way humanity views its past. Among the many amazing findings is a rich trove of Facebook dispatches that date back to the beginning of time itself. Now a selection of these lost Facebook updates is at last available for the world to see! Noted historians Brylon K. Tilgh, Ph.D., and Dr. Tony Cougarmouth have carefully selected the best status updates, profile pages, and late-night exchanges found on the ancient Facebook, including: GOD and ABRAHAM'S exchange over Isaac's life(God was a real practical joker!) HENRY VIII'S many relationship status updates and the POPE'S responses Live updates from GANDHI'S hunger strike J. EDGAR HOOVER'S interests and hobbies (Fashion, Surveillance, Destroying Lives) The original WOODSTOCK event page and much more.
Category: Computers. ISBN: 9781451659436

Facebook for Seniors

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Facebook is the world's largest internet community. It's used by millions of people like you to connect with family and friends, share photos, and stay in touch. But if you're new to Facebook, getting started can be a little tricky. Based on award-winning computer classes for seniors, the 12 lessons in Facebook for Seniors will show you how to do things like: Sign up for Facebook and connect with family members and old friends Instantly share photos and messages Keep up-to-date with friends and loved ones Chat about cars, gardening, travel, or anything else that interests you Play games, and RSVP to parties and other events Keep your account safe and secure Step-by-step instructions and full-color images make it easy to follow along. Activities throughout help you practice what you've learned, and if you get stuck, just flip to the solutions at the back of the book! Why let the kids have all the fun? Join the party.
Category: Computers. ISBN: 9781593277918
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