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Corporate Strategy in Consumer Finance: Assessing the Operating Landscape
This global briefing report offers insight into the size and shape of the Consumer Finance market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and offers strategic analysis of key factors influencing the market.
Uploaded by reportsnreports on 02/06/2012
Digital publication details: 1 page.

Understand your consumer before you define your strategy
…are you missing opportunities because of false assumptions and generalizations about your consumers. TOC for publishers 2009 in NY.
Uploaded by jon.schaffer on 02/17/2009
Digital publication details: 22 pages.

Corporate Strategy in Consumer Finance: Assessing the Operating Landscape
Report Summary Why buy this report' * Get a detailed picture of the Consumer Finance market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market's major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop. >> Get this Report Now by email! Table of Content Product coverage: Consumer Lending, Financial Cards and Payments. Published on January 2012
Uploaded by reportlinker on 02/07/2012
Digital publication details: 4 pages.

Innovation Strategy for Kodak
A classroom project that uses principles and methods of brand driven innovation to develop a new product strategy and innovation portfolio to revive Kodak.
Uploaded by krn.s on 02/16/2013
Digital publication details: 5 pages.

Customer Odyssey Process
Customer Odyssey Process Page 1 The Protean customer Odyssey is predicated on identifying these sets, which we call “brand impact points” and ensuring they are noticed and our difference isbrandimpactpointsandensuringtheyarenoticedand our difference is appreciated by driving it home through the use of “brand spikes” This is done strategically at different points in the decision process, which we call the Customer Odyssey Page 2
Uploaded by lbernste on 06/26/2010
Digital publication details: 3 pages.

Maintainting Competitive Advantage in Consumer Markets by Using Neuroscience in Consumer Research
The research project elaborates how neuroscientific insights can add value to consumer research and whether it becomes a precondition to make use of neuroscientific insights to maintain competitive advantage in consumer markets.
Uploaded by inkmedia2013 on 10/10/2012
Digital publication details: 133 pages.

Eva Schiave Portfolio
A collection of a few of my favorite adventures in strategy.
Uploaded by evaning617 on 02/29/2012
Digital publication details: 28 pages.

Ten Global Consumer Trends for the Next Five Years
RnR Market Research offer new market research report "10 Global Consumer Trends for the Next Five Years" on it's collection.Today’s consumers are value-conscious, interactive, multicultural, health-driven, socially responsible and always connected. In developed markets, conspicuous consumption is out, with personal appearance and wellbeing taking priority over the accumulation of material possessions.
Uploaded by vidyatalhan on 11/27/2012
Digital publication details: 3 pages.

Prepackaged & CustomizedConsumer Lists
Buy Prepackaged & Customized Consumer Direct Mail List, Consumer Email Lists And Consumer Mailing List By SIC Code That Let You Reach Targeted Markets In The USA, UK, Canada Europe & Australia! All consumer mailing lists provide complete marketing information such as - first name, last name, title, phone number, mobile number, fax number, email, postal address and zip code. Professional and industry mailing lists may include SIC codes
Uploaded by b2012charlie on 09/05/2012
Digital publication details: 2 pages.

Strategic marketing driven by real-time consumer insights
Download Networked Insights’ guide: Strategic marketing driven by real-time consumer insights and discover a framework brand marketing professionals can utilize to improve the effectiveness of marketing campaigns by adding social data.
Uploaded by networkedinsights on 08/07/2012
Digital publication details: 20 pages.
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