Big Ideas... For Small Businesses: Simple, Practical Tools and Tactics to Help Your Small Business Grow
SMALL BUSINESSES CAN THINK BIG... HERE’S HOW Are you struggling to find marketing ideas for your small business? Does your business plan consist of a few scribbles on the back of a napkin? Does the thought of learning “online marketing” scare you? Do you find traditional business books dull, or uninspiring?Have you read business biographies of the poster boys (Richard Branson, Bill Gates, Warren Buffett, Alan Sugar, Elon Musk, Steve Jobs etc), only to feel a sense of overwhelm, and a complete disconnect between what they achieved, and where you are right now? Do you want to grow your small business, without having to learn complex marketing strategies, and without being told to simply “work harder than everyone else”? If so, then “Big Ideas... for Small Businesses” could be the “lightbulb moment” you’ve been waiting for... Former civil servant John Lamerton has run more than 60 small businesses since 2000, making millions of pounds, and thousands of mistakes along the way. This book is a collection of the lessons and successes that he uses to coach and mentor hundreds of small business owners, teaching them to think bigger, work less, and design their business around the lifestyle they want. SOME OF THE “BIG IDEAS” THAT YOU WILL DISCOVER: - Why the “Dragons” hate lifestyle businesses, and why you should love them- How almost anyone could become a millionaire in their lifetime, given just £200 a month.- Why John blames Richard Branson for his early failures- How to get clarity on your business strategy, and bring that into your daily routine.- How to sell a dozen eggs for over £500- The ONE thing that truly transformed John’s business- How to find, hire, (and fire!) your first employee.- Why every Luke Skywalker needs a Yoda.- EXACTLY how he made over £100k from ONE marketing campaign.- The five magic ingredients for success in almost any given field. JOHN LAMERTON is a lazy entrepreneur and investor. He balances running an ambitious lifestyle business with raising two young children. A former “hustler”, he now earns more money “working” 20 to 25 hours a week than he used to pulling all-nighters and “grinding” for 100+ hours per week. He now mentors fellow ambitious lifestyle business owners, teaching them how to design their business around their lifestyle.
Published by: Let's Tell Your Story Publishing | Publication date: 07/13/2017Kindle book details: Kindle Edition, 242 pages
This book is written for you if you want to get to grips with your marketing but you need a helping hand. Marketing expert Dee Blick has 27 years of marketing experience and shares her powerful tips, proven tools, real-life examples and case studies. If you're looking for commonsense marketing advice that you can implement immediately, you'll find it here on every page. You'll learn how to plan and review your marketing activities, write brilliant copy that generates sales, write sales letters that sell, create 12 different response generating sales communications, build and grow your small business into a value driven brand, use social media and blogging to build a powerful and genuine reputation online and much more!
Published by: Filament Publishing Ltd | Publication date: 06/23/2011Kindle book details: Kindle Edition, 384 pages
Practical and proven masterclasses for simple and effective small business marketing This straightforward, practical book cuts through the morass of marketing theory to reveal the practical steps that small businesses can take to achieve phenomenal marketing results. Presenting fifteen comprehensive masterclasses, marketing expert Dee Blick presents easy-to-understand and easy-to-implement strategies to increase sales, prevent marketing mistakes, and build the foundations of a customer-driven brand. These fifteen comprehensive masterclasses can be implemented immediately, and cover such topics as marketing plans, copywriting, social media marketing, and public relations.
- Written by successful author and marketing guru who has worked with small businesses for twenty-seven years
- Includes practical, effective marketing strategies for every small business
- Appropriate for entrepreneurs, small business owners, and practicing marketing managers
Published by: Capstone | Publication date: 08/16/2013Kindle book details: Kindle Edition, 314 pages
Small Business: Quick and Easy Guide to Marketing, Business and the Digital Generation - 2 Book Bundle
Small Business: Quick and Easy Guide to Marketing, Business and the Digital Generation - 2 Book Bundle.Two Web Marketing Books Inside: • Quickly Dominate Social Media Marketing: The Ultimate Guide Top Tips to Pinterest, Google+, Facebook, Twitter, Instagram, LinkedIn and YouTube Viral Marketing.• SEO: Search Engine Optimization - Quickly Learn How to Dominate the Search Engines and What You Need to Know About the Google Panda and Penguin.This book takes a look at Search Engine Optimization and Online Marketing.Amanda’s other books:Anti-Aging Guide Top Tips: Inspiration and Helpful Advice to Help You Feel Gorgeous and Look Younger.Economic Crisis: World Food System - The Battle against Poverty, Pollution and CorruptionHome Quick Makeovers Top Tips: Learn How to Design, Decorate and Furnish Your Ideal Home.Flood Your Websites and Blogs with Free Traffic: Quickly Learn How to Send Visitors to Your Web Sites.
Publication date: 02/05/2015Kindle book details: Kindle Edition, 88 pages
Online presence has become vital for all businesses; large, small or the self-employed. Whether you like it or not, if you don't take steps and manage your online presence, your customers and clients will. It's not enough to just have a website; social networking sites are the new word of mouth marketing channels and they're very powerful in spreading the word.To achieve this successfully adds more work to your busy day, but marketing your products and services online enables to you to reach potential customers with very little financial outlay. Lots of online marketing can be done for free and you can save costs in advertising in publications, and printing leaflets and brochures.Online Marketing for Small Businesses in easy steps guides you through the essential steps you need to take to set your online strategy, make your website work for you, and then covers the key social networking sites to generate a stronger and more loyal customer base. It concentrates on activities that are essential and free, and steers clear of costly forms of online marketing.This new guide in the In Easy Steps series will help you learn about online marketing in digestible chunks.Chapter 1 will help you work out where your customers are talking and set your social media goalsChapter 2 covers getting the most out of your websiteThen, start working on the social networking site(s) where your customers are most active. Covers Facebook, Twitter, LinkedIn, Pinterest and Google Plus.
Published by: In Easy Steps | Publication date: 02/19/2015Kindle book details: Kindle Edition, 264 pages
If you've been looking for a kick up the backside to finally launch that business, start a new project you've been putting off or just become all round awesome, this book is for you. Why do some people have an awesome life, plenty of money, amazing friends and a business to love while others struggle at every step, are constantly broke and can never get out of the daily grind? What enables some people to work hard, play harder and make a difference every day, yet still have time to take care of their body, eat good food and be there for the people who matter? How do some people connect and persuade with ease, make good decisions and get sh*t done, while others make little impact, doubt themselves and get stuck in the rut of procrastination? Is it really possible to be f*cking awesome, live life on your own terms, make a difference and be truly fulfilled, all while having bucket loads of fun? The answer is Yes! This book shares 11 devastatingly powerful principles you can apply immediately to start getting more of what you want and less of what you don't want. So, if you are ready to take action, sick of the usual guru bullsh*t advice, and want to finally make your life truly awesome, then pick up this book, read it from cover to cover, and do every single thing Dan says.
Published by: Rethink Press | Publication date: 04/26/2016Kindle book details: Kindle Edition, 190 pages
Small Business: Start A Business: 10 Proven Steps to Becoming an Entrepreneur and Creating A Successful Small Business (Start a Business, Successful Small ... Entrepreneur Startup, Step-By-Step Guide)
Are you ready to Start your own Small Business but unsure of which steps to take in order to achieve success?If you’ve ever fantasized about starting your own business and being your own boss, but have no idea where to start, or even if starting your own business is right for you, keep reading because the steps you need to take are within this book.You may be afraid to even entertain the idea of being your own boss because you’ve seen so many small business fail or heard so many negative things about how difficult it is to be successful, but I’ve done the research for you. Not only will Small Business help you decipher the whys behind wanting to start your own small business, I’ll also tell you the 10 proven steps to becoming an entrepreneur and achieving the success that you are afterIf you are serious about Starting a Small Business then keep readingDon’t waste your time by making mistakes which could have been avoided by simply reading this book ! Small Business: Start A Business: 10 Proven Steps to Becoming an Entrepreneur and Creating A Successful Small Business will teach you exact what you need to do, step by step, in order to start a small business and make a successful one at that!Here’s a preview of what you will learn when you read this book
- The benefits of starting your own small business and being your own boss
- The things you’ll want to consider before making the decision to pursue being an entrepreneur.
- Help in determining what sort of small business to start and how to analyze your market.
- How to forge a business model.
- Help you decide if you should run your business from home or from an external space.
- The best ways to obtain startup funding.
- How to most effectively price your product or services to best accomplish both
- Competitiveness in the market and increase your profit margin.
- The best way to determine who your customer base is and how to best market to them
- Determining your niche in the market and developing a solid foothold in it.
- The necessities of creating a budget and the importance of bookkeeping.
- How to create happy customers and guarantee a repeat customer base.
- How to plan and prepare for the future.
- Keeping up with your competition.
- MUCH MUCH MORE!
Publication date: 03/29/2016Kindle book details: Kindle Edition, 58 pages
Online Business Startup: The entrepreneur's guide to launching a fast, lean and profitable online venture
ONLINE BUSINESS STARTUP isn't just a how-to guide in online marketing or SEO... it contains everything an experienced entrepreneur wished he had known when he started in business.We are flooded with so much information in the digital world that it distracts us from the fundamentals of starting up and running a lean business. This book is ultimately an answer to the question "How can we quickly implement proven strategies for my online business, and avoid all the noise?"ONLINE BUSINESS STARTUP will teach you:
Everything you need to start an online business without the wasted time, money and effort; How to find a trustworthy, reliable digital agency and guarantee a return on your investment; The 7 best tools for auditing and improving your website; How to plan and implement a successful social media strategy. From the Foreword: “I will be recommending this book to every one of my clients, and I highly recommend it to you. It’s an easy read for the online novice, and will stop you from wasting thousands of pounds and having sleepless nights like I used to.”
Published by: Rethink Press | Publication date: 04/15/2015Kindle book details: Kindle Edition, 262 pages
Small Business Marketing For Dummies helps you promote your business. It is designed specifically for the busy small business owner, giving you simple but powerful ways to spread your message - all at little or no cost. It shows you how to build your company’s profile, attract new customers and keep them coming back for more. Inside you will learn how to:
- Create an achievable marketing plan
- Use social media and the web to attract and keep customers
- Communicate with your customers through winning emails, newsletters, blogs and more
- Make use of affordable advertising solutions in print and other media
- Get great PR for your business
Published by: For Dummies | Publication date: 11/12/2013Kindle book details: Kindle Edition, 374 pages
MASTERING ONLINE MARKETING - Create business success through content marketing, lead generation, and marketing automation.: Learn email marketing, search ... and Entrepreneurship Series Book 1)
Mastering Online Marketing is the most comprehensive and up-to-date book available on advanced web marketing. It reveals the secrets that can help take your Internet marketing to a new level.Hundreds of books have been published on online marketing, so what makes this one special? Whether you are new to the subject and looking for a comprehensive overview, or are familiar with the concepts but want to get more from your marketing efforts, with this book, you will learn state-of-the-art techniques and get actionable and practical knowledge to set up an efficient online marketing system to support and improve your business.This book describes the latest developments in Internet marketing and provides detailed and practical knowledge that can help you improve your campaigns to get more visitors, leads, and customers. By using these tools and techniques, you can quickly outperform your competition. Mastering Online Marketing will turn you into an online marketing expert and teach you everything you need to know.* Learn more about current trends in Internet marketing, including inbound marketing* Create success by attracting more visitors, improving your leads generation, and using refined leads nurturing with effective email marketing* Understand what marketing automation is and how new integrated marketing automation systems are changing the game with visitor tracking, progressive lead profiling, and hyper-personalized content* Get details on search engine optimization (SEO), search engine marketing, display advertisements, retargeting, remarketing, and search keyword analysis* Learn best practices in key areas such as blogging, calls-to-action, landing pages and registration forms, and leads nurturing and marketing emails* Leverage content marketing and learn how to create effective marketing assets like blog articles, eBooks, infographics, white papers, checklists, video tutorials, templates, podcasts, webinars, and more* Use social media marketing on popular social media and content publishing channels such as Facebook, LinkedIn, Twitter, YouTube, and SlideShare * Measure website user behavior, online and offline campaign results, and goals and key performance indicators (KPIs) with web analytics using Google Analytics* Learn more about other tools for Internet marketing, including how to run web surveys and questionnaires, virtual web meetings, and more* Get an insight into the future of online marketing, where technologies like adaptive media, big data, and the Internet of Things (IoT) may enable new ways to profile your audience and send more personalized marketing messagesMastering Online Marketing covers everything you need to know about advanced web marketing. This is the book to read if you want to quickly learn state-of-the-art techniques and best practices. Build your online marketing success and improve your business right away!Buy this book now to become an Internet marketing expert and take your web marketing to the next level!
Publication date: 09/08/2015Kindle book details: Kindle Edition, 235 pages