A new edition of the bestselling how-to Facebook title Facebook is constantly changing and evolving, replacing old features and introducing new ones. This new edition of the bestselling guide quickly and easily gets you up and running on all the site has to offer. Packed with straightforward guidance that demystifies the nuts and bolts of this popular social media site, Facebook For Dummies covers everything from finding friends and planning events to uploading photos and videos—and so much more. Facebook is here to stay. For its billions of worldwide users, it's become a central meeting place for people from all corners of the earth to connect and share. If you're the type to share snippets of your life through photos and writing or just find joy in reading and seeing what your family and friends are up to, there's something for everyone on Facebook. Providing coverage of the latest changes to the site, this go-to guide cuts through the confusion and offers plain-English guidance on using Facebook to its fullest so you can deepen your connections, stay social, and just have fun!
- Get up to speed on Facebook's standalone messaging app
- Grasp Facebook's growing connection to e-commerce
- Find the scoop on cross-over posts and sharing through other sites
- Make sense of photo-sharing capabilities, such as 360-degree photo viewing
Published by: For Dummies | Publication date: 04/01/2016Kindle book details: Kindle Edition, 353 pages
Ultimate Guide to Facebook Advertising: How to Access 1 Billion Potential Customers in 10 Minutes (Ultimate Series)
NEW CUSTOMERS ARE WAITING...FIND THEM ON FACEBOOKFacebook makes it easy for businesses like yours to share photos, videos, and posts to reach, engage, and sell to more than 1 billion active users. Advertising expert Perry Marshall is joined by co-authors Keith Krance and Thomas Meloche as he walks you through Facebook Advertising and its nuances to help you pinpoint your ideal audience and gain a ten-fold return on your investment.Now in its third edition, Ultimate Guide to Facebook Advertising takes you further than Facebook itself by exploring what happens before customers click on your ads and what needs to happen after—10 seconds later, 10 minutes later, and in the following days and weeks.You'll discover how to:
- Maximize your ad ROI with newsfeeds, videos, and branded content
- Create custom audiences from your contact lists, video views, and page engagement
- Use the Facebook Campaign Blueprint proven to generate your first 100 conversions
- Boost your Facebook ads using the Audience Network and Instagram
- Follow the three-step formula for successful video ads
- Maximize campaigns and increase conversions on all traffic to your website
- Track and retarget engaged users by leveraging the Power of the Pixel
- Make every page on your website 5-10 percent more effective overnight
Published by: Entrepreneur Press | Publication date: 11/14/2017Kindle book details: Kindle Edition, 268 pages
The exclusive inside story of Facebook and how it has revolutionized the way the world uses the Internet. “A fantastic book, filled with great reporting and colorful narrative” (Walter Isaacson).In little more than half a decade, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but hundreds of millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects—even becoming instrumental in political protests from Colombia to Iran. Veteran technology reporter David Kirkpatrick had the full cooperation of Facebook’s key executives in researching this fascinating history of the company and its impact on our lives. Kirkpatrick tells us how Facebook was created, why it has flourished, and where it is going next. He chronicles its successes and missteps, and gives readers the most complete assessment anywhere of founder and CEO Mark Zuckerberg, the central figure in the company’s remarkable ascent. This is the Facebook story that can be found nowhere else. How did a nineteen-year-old Harvard student create a company that has transformed the Internet and how did he grow it to its current enormous size? Kirkpatrick shows how Zuckerberg steadfastly refused to compromise his vision, insistently focusing on growth over profits and preaching that Facebook must dominate (his word) communication on the Internet. In the process, he and a small group of key executives have created a company that has changed social life in the United States and elsewhere, a company that has become a ubiquitous presence in marketing, altering politics, business, and even our sense of our own identity. This is the Facebook Effect.
Published by: Simon & Schuster | Publication date: 05/20/2010Kindle book details: Kindle Edition, 386 pages
Facebook: Facebook Marketing: Guide to get 10,000 likes and followers in 15 days for Facebook Page(Facebook Page,Facebook advertising,social media,Instagram) BONUS - $20 included.
BONUS included inside - $20 ebookWhy to buy this book?When you purchase this book at cost $2.99, you get a free ebook valued $20 as a BONUS Get 10,000 Likes and Followers in 15 days.This book focuses on how to make a Facebook fan page and the best practices for promoting our Facebook fan page. It also talks about how one can increase Facebook page likes and secrets behind it which comprises of attractive content, how to use Facebook promotions, the importance of live events, running contents, and creating and joining Facebook groups. The book emphasizes on tips for getting more people to like your Facebook page. After reading it you will learn about....
- How to make Facebook fan page
- How you can increase Facebook Page like
- Tips for getting more people to like your Facebook page
- Advantages of creating Facebook fan pages
- Don't get Facebook disabled
- And much much more......
Publication date: 07/28/2017Kindle book details: Kindle Edition, 40 pages
Give: The Ultimate Guide To Using Facebook Advertising to Generate More Leads, More Clients, and Massive ROI
Most marketers concentrate on what they’re trying to get. The best marketers concentrate on what they have to give.The way people consume media is changing, fast. Laptops, tablets, and smartphones keep us constantly connected to the web. This represents a huge opportunity for savvy marketers. The only problem: the old methods are no longer working. New media demands new advertising.Facebook is the single most effective platform for marketing in the Internet era, and Nicholas Kusmich is the best Facebook marketer in the world. In GIVE, he will show you what differentiates Facebook from traditional advertising and explain why it’s so important to promote your business in a way that’s congruent with the norms of social media.He’ll take you through a four-step process to pinpoint your market, master your message, create a magnet, and build a mechanism that both collects and helps you retain and develop those relationships. When used well, Nic’s Facebook advertising strategies can send your return on investment through the roof.In GIVE, you’ll find the tools you need to share your authentic voice with the people who want to hear it and turn their attention into satisfying, meaningful sales.
Published by: Lioncrest Publishing | Publication date: 05/29/2017Kindle book details: Kindle Edition, 170 pages
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. The perfect book to help anyone 50+ learn Facebook--in full color! Whether you are new to Facebook or would like to explore more of its features, My Facebook for Seniors makes learning to use the world’s most popular social media site simple and fun. The full-color, step-by-step instructions make it easy to connect with family, friends, and colleagues; share digital photos; play social games on Facebook; and much more. Veteran author Michael Miller has written more than 100 nonfiction books and is known for his ability to explain complex topics to everyday readers. Michael wrote this book from the 50+ point of view, using relevant examples and covering all the most popular tasks. Here are just a few things you will learn how to do in this top-selling book: • Sign up for Facebook (it’s free!) and create a new account • Use Facebook on your computer, smartphone, or tablet • Configure Facebook’s privacy settings to keep your personal information private • Find old friends who are also on Facebook • Use the News Feed to discover what your friends are up to • Discover how best to use Facebook to keep in touch with your kids and grandkids • Update your friends and family on your current activities • Use the Facebook Messenger app to text your Facebook friends • View your friends’ digital photos—and share your photos with friends and family • Personalize the Timeline page that your friends see • Use Facebook to schedule and manage real-world events—including birthdays • Chat privately with friends and family—via text or video • Find and follow pages from your favorite public figures and companies • Discover interesting topic-specific groups • Find out what you should—and shouldn’t—share on Facebook
Published by: Que Publishing | Publication date: 09/09/2016Kindle book details: Kindle Edition, 304 pages
Reach your customers with the latest Facebook marketing strategies Facebook Marketing All-in-One For Dummies, 3rd Edition is a detailed resource for businesses, brands, and people who are interested in promoting themselves, their goods, and their services on Facebook. Fully updated to cover new Facebook features, this new Third Edition includes guidance on Graph Search, the updated News Feed design, cover photo rules, advertising changes, updated mobile apps, and more. Examples and case studies illustrate best practices, and the book provides step-by-step guidance on creating a successful Facebook marketing campaign, from setting up a fan page to analyzing results. Facebook is considered the most fully-engaged social media platform for most marketers. With more than a billion users who comment over 3.2 billion times per day, Facebook provides a ready and willing customer base to businesses savvy enough to take advantage. Facebook Marketing All-in-One For Dummies, 3rd Edition walks you through the creation of a customized fan page, and guides you through interacting with fans and building a community around your brand. The book explains Facebook applications and Facebook advertising, and shows you how to make Facebook come alive.
- Learn how to claim your presence on Facebook
- Build pages to engage, retain, and sell to customers
- Discover advanced Facebook marketing tactics
- Find out why measuring, monitoring, and analyzing are important
Published by: For Dummies | Publication date: 08/05/2014Kindle book details: Kindle Edition, 717 pages
Facebook’s founding is legend: In a Harvard dorm, wunderkind Mark Zuckerberg invented a new way to connect with friends…and the rest is history. But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect.Mike Hoefflinger was one of those Facebook insiders. As a computer engineer turned marketing innovator who worked with COO Sheryl Sandberg, Hoefflinger had a front-row seat to the company’s growing pains, stumbles, and reinventions.Becoming Facebook tells the coming-of-age story of the now venerable giant. Filled with insights and anecdotes from crises averted and challenges solved, the book tracks the company’s development, uncovering lessons learned on its way to greatness:
- How Facebook recovered from its “disastrous” IPO
- How the growth team achieved the impossible
- Why Facebook’s News Feed ads were the company’s most important business decision ever
- How Google+ attacked and lost
- Why—and how—Instagram and WhatsApp were added to the mix
- What the company does to win the talent wars
- What makes Zuckerberg, Sandberg, Cox, and other A-teamers tick
- Which products and technical advancements are on the horizon and why
- And much more
Published by: AMACOM | Publication date: 04/06/2017Kindle book details: Kindle Edition, 256 pages
NEW YORK TIMES BESTSELLER USA TODAY BESTSELLERAmazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong. For all that’s been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway. Instead of buying the myths these companies broadcast, Galloway asks fundamental questions. How did the Four infiltrate our lives so completely that they’re almost impossible to avoid (or boycott)? Why does the stock market forgive them for sins that would destroy other firms? And as they race to become the world’s first trillion-dollar company, can anyone challenge them? In the same irreverent style that has made him one of the world’s most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can’t match. And he reveals how you can apply the lessons of their ascent to your own business or career. Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four.
Published by: Portfolio | Publication date: 10/03/2017Kindle book details: Kindle Edition, 320 pages
A complete guide to Facebook advertising.
Publication date: 10/01/2017Kindle book details: Kindle Edition, 371 pages